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Digital financial services platform Paytm has announced that it has launched Paytm Wealth Community to revolutionise how Indians learn, discuss, and trade in the capital markets.

Paytm Wealth Community is India’s first investing community based on video and will enable users to attend live sessions conducted by subject matter experts across an array of wealth
topics like Stocks, F&O, IPO, ETFs, Mutual Funds, Gold, Fixed Income, and Personal Finance, the company said in a statement.

Users will be able to learn from experts, interact with them to clarify doubts, and also chat with other users on the platform to discuss various wealth-related topics, it added.

“The way today’s youth interact, learn, or transact, has evolved rapidly. The growth of apps and social media demonstrates the influence of social interaction and peers. While across all parts of life, digital communities and groups have grown, wealth management misses a reliable, trustworthy platform. Paytm Wealth Community fulfills this gap by launching a platform designed for the needs of the new Indian investor,” the company said.

The company claims that the platform is very intuitive, offers live video content on an interactive chat platform, and creators are conducting 30 to 60 minute sessions in multiple languages like Hindi, English, Gujarati, and others.

In beta, a limited set of creators have been onboarded by Paytm.

To ensure the safety of retail investors all creators go through a comprehensive KYC onboarding and all content is recorded or checked, the company said.

Over time, users will be able to create custom discussion rooms, set up their creator accounts, and chat in a controlled environment, it added.

The next 100 million capital market investors in India are expected to originate from social groups and investment communities, the company said adding that Paytm Wealth Community intends to be the leader in helping users save, invest and trade better, and will enable millions of users to consume
video content like never before.

The Paytm Wealth community is owned and operated by OCL Ltd. (Paytm) and is initially being offered in beta mode on the Paytm Money platform, the company said.

“Paytm Money was a natural choice for the Beta launch of Paytm Wealth Community, given our direct access to the broad investment community and reach across India,” Paytm Money Chief Executive Officer Varun Sridhar said.

He added “The Paytm team has implemented cutting-edge video and community technology ensuring the platform is seamless, and the user communication is safe and secure. We are very excited by the potential positive impact it will have on how users engage, learn and invest.”


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