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Amritsar, NFA Post: Logistics unicorn Delhivery has acquired California headquartered SaaS startup Primaseller. The financial details of the deal were undisclosed.

Founded in 2013 and having a team in Bengaluru, Primaseller is a SaaS platform for omnichannel retailers allowing businesses to manage inventory and orders across channels in an efficient manner.

“This development will help us bolster our technical capabilities and stay ahead of the curve, given that technology has and continues to be our core business differentiator,” Delhivery Co-Founder and Chief Technology Officer Kapil Bharati said.

He added that “It further helps us strengthen our long-term vision of becoming the operating system for commerce in India.”

The Gurugram based logistics firm has a network spanning across 18,000 pin-codes and 2,500 cities. It also has trucking terminals in Delhi, Mumbai, and Bengaluru.

Founded in 2011, Delhivery claims to have fulfilled over 900 million transactions since then. Delhivery is involved in logistics services such as express parcel transportation, LTF and FTL freight, reverse logistics, cross-border, B2B and B2C warehousing, and technology services.

Earlier in 2018, Delhivery acquired Indian business of Dubai-based logistics firm Aramex.

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