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Ducati Scrambler Icon, Icon Dark and 1100 Dark Pro launched at Rs 8.49 Lacs, Rs 7.99 Lacs, and Rs 10.99 Lacs respectively (Ex-Showroom Pan India)

Bookings now open across all nine Ducati dealerships in India, deliveries to begin by 28th January, 2021

Updated with a new BS6 engine, new Dark Stealth paint scheme for the Icon Dark & 1100 Dark Pro, these new Scramblers stand out in terms of design, riding fun & safety

Luxury motorcycle brand, Ducati announced the launch of the all-newDucati Scramblers in India. The MY21Scrambler range for India now includes the Scrambler Icon, Icon Dark and 1100 Dark Proat Rs 8.49 Lacs, Rs 7.99 Lacs, and Rs 10.99 Lacs respectively (Ex-Showroom Pan India) respectively.The new series is more contemporary, comfortable, and safer which further enriches and completes the Scrambler ‘Land of Joy’ in India.

The Ducati Scrambler Joyvolution continueswith the arrival of three new versions: Scrambler Icon which is the perfect blend of tradition and innovation, Scrambler Icon Dark which represents the perfect gateway to the “800” range and Scrambler 1100 Dark Pro which is elegant, pure and a completely customizable bike. For the MY21, all the bikes of the Ducati Scrambler family become compliant withBS6 norms.

Commenting on the launch, Ducati India Managing Director Bipul Chandra said the Scrambler range has always been a favorite amongst the company’s customers and is the bestselling model range in India.

“It’s easy riding nature, oodles of character, and accessible everyday performance make it a great bike for both beginners, and enthusiasts. The Scrambler Icon and Icon Dark which are now BS6 compliant and get a retuned suspension setup which makes it ideal for daily use. I am certain that new as well as seasoned riders will appreciate these changes,” said Bipul Chandra.

He also said for the purists, the company is also launching the Scrambler 1100 Dark Pro, which takes the elements that make the Scrambler range such a joy to ride, a notch above. “The reinforced chassis, and the Dark Stealth paint job makes the 1100 Dark Pro as good to look at as it is to ride. We can’t wait for people to try our first offerings for 2021 that are meant to be ridden hard and ridden far!,” said Ducati India Managing Director Bipul Chandra.

On the Scrambler Icon, modern yet authentic materials are combined to perfection. The Scrambler Icon version incorporatesthe new aesthetics and are loaded with features including a BS6 803 cc air-cooled L-twin engine,steel teardrop fuel tank with interchangeable aluminium side panels, softer-feel hydraulic clutch control, all-new DRL (Daytime Running Light) headlight which boosts bike visibility in traffic and an ergonomic switchgear which makes it easier for the rider to scroll through the LCD instrument menu.

The Ducati Scrambler’s wide handlebars, flat seat, and renewed suspension set-up merge to provide a more comfortable and relaxed riding position. New Cornering ABS maximizes active safety during braking, ensuring riders get full-on riding fun.

Riders will also appreciate the new Multimedia System which lets you ride while listening to your favourite music, answer incoming calls or chat with the passenger on the intercom.The Ducati Scrambler Icon is now available in “Ducati Red” paint scheme alongsidethe classic “62 yellow” colour with black frame and black seat.

The Scrambler Icon Dark represents the essentiality of this iconic family of motorcycles: two wheels, wide handlebars, a simple engine and lots and lots of fun. The Scrambler Icon Dark is the perfect gateway to the “800” range, as well as the ideal starting point for creating a personal version of your Ducati Scrambler experience. The Scrambler Icon Dark is now available in “Matt Black” paint scheme with black frame and black seat with grey rim.

Furthermore, the Ducati Scrambler 1100 Dark PRO represents the entry model to the “Land of Joy” 1100 range.An elegant, pure, and completely customizable bike, characterized by the “Dark Stealth” livery, combined with a tubular steel frame and rear sub frame in aluminium, both black.

The 1100 Dark PRO has the same iconic and original design as the other two models in the range, but differs from its “big brothers”, in the form of a matt black colour with parts in natural anodized aluminium, and rear-view mirrors of classic style.Made with the aim of fully transmitting some typical elements of the Ducati Scrambler brand, such as purity, essentiality, and a sense of freedom, the 1100 Dark PRO is the right bike to get on the saddle and conquer every road with oodles of style and character.

The Scrambler 1100 Dark PRO incorporates the 1,079cc engine characterized by a generous torque available from low revs and the 15-litre tank that allows you to tackle even the longest journeys with comfort.In terms of electronics, the new entry of the “Land of Joy” is equipped with Ducati Traction Control (DTC), specially calibrated for this model, and Cornering ABS, which guarantees maximum safety and agility in all types of turns. In addition to that, the three standard Riding Modes (Active, Journey and City) help less experienced motorcyclists to find the right balance in the use of electronic components, choosing their own riding style.

While the 2021 models offer a solid starting point, original Ducati accessories will further enhance the creative spirit behind the Ducati Scrambler, which are available at Ducati stores. The Scrambler range also comes with a new apparel line-up which ranges from jackets to t-shirtsand ensures that the new motorcycles are enjoyed in style. From the Scrambler line up, Ducati India already sells the Scrambler 1100 Pro and Scrambler 1100 Sport Pro in India.

Considering the need of the hour, Ducati also started the Ducati Cares Program to welcome customers again at the dealerships and will continue to ensure that all safety protocols related to COVID are metat its stores. Bookings for the new Scramblers are now open across all Ducati dealerships in Delhi-NCR, Mumbai, Pune, Ahmedabad, Hyderabad, Bangalore, Kochi, Kolkata and Chennai and deliveries will begin by 28thJanuary 2021.

Founded in 1926, since 1946 Ducati has been manufacturing sport-inspired motorcycles characterised by high-performance Desmodromic engines, innovative design and cutting-edge technology. With its factory located in Bologna’s BorgoPanigale district.

The model range covers several market segments with the following families: Diavel, XDiavel, Hypermotard, Monster, Multistrada, SuperSport and Panigale. In 2015 Ducati presented the Ducati Scrambler: a new brand made of bikes, accessories and apparel that that stands out for its creativity and self-expression.

In 2017, Ducati has presented the Panigale V4, the first Ducati production bike to mount a 4-cylinder engine derived directly from the Desmosedici GP engine. Ducati iconic motorcycles, together with an extensive range of bike accessories and technical and lifestyle apparel, are distributed in 90 countries worldwide.

Ducati competes in both the World Superbike and MotoGP World Championships. In Superbike, Ducati has won 17 Manufacturers’ titles and 14 Riders’ titles. Ducati has been competing in MotoGP since 2003, winning both the Manufacturers’ and Riders’ titles in 2007.

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