TheNFAPost Podcast

New Delhi, NFAPost: India has large linguistic diversity with 22 constitutionally recognized languages and 15 scripts.  .IN and .भारत are unique symbols of India and its role in the digital world. 

National Internet Exchange Of India (NIXI) which operates and manages India’s INRegistry ccTLD .IN and .भारत in 22 Indian Scripts under Atma Nirbhar Bharat, which translates to ‘self-reliant India’ or ‘self-sufficient India’, has partnered with Indian company Data Xgen Technologies to Offer one FREE Email address on every Internationalised Domain Names ( IDNs ) in all 22 Indian languages and 15 scripts.

Internationalised Domain Names (IDNs) are domain names represented in local language characters. Such domain names could contain letters or characters from non-ASCII scripts. A relatively smaller proportion of the Indian population is English literate.

IDNs will be enablers to help further increase the penetration of the Internet through the use of local languages and local vernacular content. In India, the IN Registry is also responsible for registering IDNs in Indian Languages.

Indic email address bridges the digital divide and can bring millions of people online. The uniqueness of this email service is that its language agnostic. So It’s time now for everyone to think like Bharat, not India and avail power of the internet even those who don’t know English and now communicate in their own local languages and get Bhasha ki Azadi in digital space.

Data Xgen technologies is the First Company in the world to offer a fully complied EAI email address on an IDN domain name. It is serving over 50 million users globally.

Dr. Ajay Data

Expressing happiness over the development, NIXI CEO Anil Jain says that ensuring that language is not a barrier to the adoption of technology is key for digital inclusion and growth.

“Making email addresses available in local languages is an exciting step to making modern communications and collaboration tools more accessible and easier to use for all. You can have technology use the language of people, and not requiring people/citizens to first learn the traditional language of technology,” said Anil Jain.

Data Xgen Technologies Founder & CEO Dr. Ajay Data says that for India to become truly digital, there is a need to make technology accessible and productive for all, irrespective of the language they may speak, write or read.

“With more Indians accessing the internet for the first time, it is imperative to develop Indian language technologies and provide more and more services in language of individual’s choice. This closely aligns with the Indian government’s efforts to usher in a new era of digital empowerment through initiatives such as Digital India and mission to empower every individual and government organization in state to achieve more. With technology, you have the power to change, transform, and solve anything,” Ajay Data.

An e-mail which normally costs around Rs.400-500 per year, is made absolutely free for the IDN domain users of India with immediate effect. This facility is available with all Registrars of NIXI in India who can facilitate the user to get a free e-mail immediately after registering a IDN domain (.Bharat). 

The aim of NIXI is to spread use of local languages in digital world. The e-mail will not only help the user but also motivate the recipient in the coming days to come. To promote use of Internet in local languages, NIXI is taking several steps. Not only motivating internet users in India to use internet in local languages but also universally accepting the same at international level.

.Bharat in 22 languages and 15 scripts is a unique proposition which is being offered by NIXI in India as India is the only country in the world, which has IDN (Internationalised domain names) in 22 languages whereas other countries have either one or maximum two IDNs which are authorized, operational and accepted by ICANN (Internet Corporation for Assigned Names and Numbers).

Data Xgen Technologies Pvt Ltd is a pioneer in providing Enterprise Email Management Software Solutions. Incorporated in the year 2010, it is the fastest growing certified ERP Company Located in India, with its physical presence in Jaipur (Rajasthan).

Data Xgen takes pride for being awarded with Rajasthan Best Employer Brand Awards, Economic Times Award 2017, Govt. Of India award to the founder for innovating and offering linguistic email addresses. It is a self-funded startup by the IT expert Dr. Ajay Data. Some of its innovative products are Trackable Bulk Mailing Solution (TBMS), Datamail (Free Linguistic Email App & Webmail), XgenPlus (World’s first IDN/EAI Compliant Enterprise Email Solution) & SpamJadoo (First IDN compliant Antispam Software)

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